Біжіть, коли інші зупинилися, або Як перетворити спад на підйом (російською мовою)

Как заставить неблагоприятные условия играть на Вашей стороне.
В то время, когда экономическая ситуация оставляет желать лучшего, предлагаем Вам не ждать перемен, а менять её в свою пользу самим. Ведь любой спад – это не что иное, как намёк на то, что нужно бежать там, где другие остановились. Когда большинство компаний замрёт в ожидании подходящих времён для воплощения тех или иных бизнес-идей, Вы их реализуете и получите ощутимый результат. Исходя из неустойчивости сегодняшнего, а уж тем более завтрашнего дня, предлагаем Вам воспользоваться спадом так, чтобы Ваши дела непременно пошли вверх. Представляем несколько простых рекомендаций, написанных на основе советов американского специалиста в сфере юридического маркетинга Стефана Фэирли.

Не экономьте на уровне обслуживания клиентов, наоборот, совершенствуйте его.
В то время, когда многие компании предпочтут поставить улучшение обслуживания «на паузу», Вы можете выделиться первоклассным сервисом, что позволит завоевать доверие потенциальных клиентов и укрепить отношения с уже существующими деловыми партнёрами. Думайте об этом как о Вашем уникальном конкурентном преимуществе.

Продолжайте инвестировать в маркетинг. Маркетинг - это не расходы, это инвестиции.
В то время как ваши конкуренты будут сокращать маркетинговые бюджеты, для Вашей компании это прекрасное время, чтобы продолжить его вести активней. Таким образом, Вы оставите позади конкурентов.

Посещайте с дружеским визитом всех ваших лучших клиентов каждый месяц.
Отправьтесь к ним, чтобы посмотреть, как у них идут дела, и каким образом Вы можете помочь. Зачастую люди ценят возможность поговорить в режиме «владелец бизнеса – владельцу бизнеса».

Не принимайте важных решений на основе эмоций.
В напряжённые моменты легко поступить опрометчиво. Вам лучше посоветоваться с доверенным лицом или наставником, прежде чем принимать жизненно важные решения для вашей компании.


Позаботьтесь о себе.
И последнее, что не менее важно, убедитесь, что Вы заботитесь о себе. Уделяйте достаточно времени отдыху и сбалансированному питанию, а также время от времени берите тайм-аут для пополнения своей собственной «батареи».

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How much is a Second Class stamp? buy paper online There are fewer than 300 companies on the Milan stock exchange, unchanged from 100 years ago. This compares with around 1,000 in Paris and 800 in Frankfurt, and Italy\'s listed companies are on average much smaller than their French and German counterparts. research paper about technology None the less, there are signs that the party, which once preferred permanent opposition to making the grown-up decisions that political power entails, is sufficiently mature not to undermine its most successful leader in 80 years. Oddly enough, Mr Clegg enters the conference season looking the most likely of the three leaders to be in government in the next parliament. His big test will come not in Glasgow but in the European and local government elections next spring. Those contests will indicate whether the party is to be credited for its role in the nascent economic recovery ndash; or go into the next election facing oblivion. college essay generator The judge did not reveal the information but said it was proper aggravation evidence of the damage the releases did to U.S. foreign relations. She upheld the other two objections, saying the information presented by military officials was speculative. essay no service no peace After losing share to Home Depot for several quarters, Lowe\'s laid out a turnaround plan. As part of its makeover, the smaller company started offering everyday low prices and products targeted to specific geographic markets.
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