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Business development and key account management


Our services include:


  • Pitch/proposal management

— Development of pitches/proposals templates and capability statements to promote each practice area/industry serviced by the firm

— Development of the firm’s general presentation materials, including collated deals lists, best practices and credentials, and lawyers’ individual profiles


  • Client communications

— Development and implementation of independent client satisfaction surveys

— Development and implementation of a regular client questionnaire upon matter closure

— Identification of opportunities for cross-selling


  • Special events

— Planning and coordination of meetings with key accounts, prospects, and referees

— Undertaking clients mailings (publications, legal updates, business opportunities news, etc.)

— Overseeing individual client mailings (birthday greetings, awards and recognition, industry and national holidays)


  • Client care and retention programmes

— Providing recommendations on how to increase client satisfaction rate and loyalty level based on independent surveys/questionnaires undertaken

— Development of corporate hospitality and client events (business breakfasts/lunches, seminars, conferences, etc.)

— Advising on discounts and special offers for key accounts and prospects


Advantages for the professional services firms:

  • Increasing the firm’s services quality, focused targeting, and competitiveness
  • Implementing individual approach to a client/group of clients
  • Increasing client satisfaction and loyalty
  • Raising the firm’s profile within the marketplace
  • Retaining existing and winning new segments of the market



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LMS represented by Anna Zhadan was granted the award
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